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InBrand News

Press Release: NSPCC
Wednesday 04 November 2009

NSPCC thank local businesses for support of Castle Howard Christmas fair

The annual NSPCC Christmas Fair at Castle Howard looks set to raise over £30,000 thanks to the help of local volunteers and businesses.

Jo Dale, NSPCC community fundraiser, said: “The Castle Howard Christmas Fair provides a wonderful shopping experience inside this amazing house and I would like to thank everyone who has continued to help out with this year’s fair including local businesses InBrand® Software and Alphagraphics Leeds. The fair raises a phenomenal amount of money each year to help vulnerable and abused children across Yorkshire and the UK. It is made possible by the dedication and support of volunteers, businesses and the local community. I hope people take this opportunity to get a head start on their Christmas shopping and come along and support this great event.” 

This popular Christmas Fair has been held regularly for the past eight years and hopes to attract over 1,200 vistitors this year.

Date of event: 6 November 2009. 9.30am-3.30pm

Venue: Castle Howard, near York

Ticket Price: Fair £7.00 (Children Under 13 are free)

There will be over 50 stalls selling a wide range of gifts for adults, teenagers and children, including: Toys and games, children's books, jewellery, gardening and floral items, flowers, kitchenware, gentleman's necessities, ladieswear, food and drink, and home accessories. There will also be a raffle offering the chance to win some great prizes.

For further information about the Fair or the Preview Evening, please contact Jo Dale, NSPCC Community Fundraising Manager on 01947 881 204 or email or email jdale@nspcc.org.uk.


 

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Press Release: Hallin Marine
Wednesday 30 September 2009

September 2009

Hallin Marine comes 'on-board' with InBrand® Software

AIM quoted subsea solutions provider to the oil and gas industry uses web-based branding software, InBrand® Software, to maintain their brand around the world

Hallin Marine, the subsea solutions provider, has acquired licenses for web-based InBrand® Software, the brand marketing solutions software provider. 

John Quinn, Non-Executive Director of Hallin Marine, said: 'by using this brand and marketing software, we are able to ensure that we maintain our brand centrally whilst all our sites around the world have access to produce the printed material themselves. Not only will this allow us to make cost-savings at the print end but, importantly, ensure that Hallin Marine's brand is maintained.  This has been part of our strategy for some time and I am delighted to say that we have now found the right software solution in InBrand® Software'.

Chris Quarton, Director and Clive Webster, MD of InBrand Software said:  “Alongside maintaining their brand, and the ability to use the internal translation workflows,  Hallin Marine will also be able to access and control their own image library – a must when updating their A4 documents to show their ships and ROVs. This will give them significant time-savings and, therefore, financial ones too”.

Use of the software by Hallin Marine will also help to minimise the time taken over internal proofing cycles and allow publications to be viewed on screen by others.

John Quinn goes on to say: 'The advantages of this software are, that whilst staff around the world have administrator access, we can control the brand: something the staff cannot do. Working with InBrand Software is very exciting and their approach and attention to detail has proved invaluable. This is a great development and is part of our overall future strategy on our brand marketing communications”.

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Newsletter Q2 2009
Wednesday 29 July 2009
The newsletter for Q2 2009 is available here.
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Newsletter Q1 2009
Thursday 09 April 2009

The newsletter for Q1 2009 is available here.

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Press Release: Charities Management
Sunday 01 February 2009

'Charities Management' magazine publishes article outlining the benefits of InBrand™ Software for the charity sector

 New Year's edition of 'Charities Management' runs article about  InBrand™ Software  maintaining 'the charity brand in print'   

With the launch of InBrand™ Software  four years ago, its' impact is now being recognised in the third sector (the charity sector).

'Charities Management' magazine has just published an article outlining the benefits of InBrand ™ Software found by The Children's Society. 

Chris Quarton, Director and Clive Webster, MD said:  “Our software is certainly beneficial to charities.  With the economy in the state it is and charities looking to making cost savings, InBrand ™ Software is an ideal solution to ensuring maintenance of the brand whilst making cost savings not only in the short-term but, importantly, in the longer-term ”. 

Use of the software by The Children's Society shows how savings have been made and this article states: 'internal proofing cycles have been drastically reduced at The Children's Society in real time terms because the documents produced by the regional projects can quickly be viewed on screen by others'.   

Tom Robin, account manager for marketing at The Children's Society goes on to say: 'The beauty of this software is that whilst staff have administrator access, I am able to control the brand centrally – none of the administrators are able to do this.  The benefit of this is that our brand is maintained and therefore is consistent in approach'.

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Press Release: The Children's Society
Tuesday 21 October 2008

Press release re The Children’s Society

  August 2008   

CHILDREN’S CHARITY FINDS SOLUTION TO CAPTURING THEIR BRAND

 Tom Robin, Senior Account Manager – Marketing, The Children’s Society champions the use of InBrand Software  

With brand management being crucial to The Children’s Society to maintain the brand and help with consistency and effective communications to their different audiences, Tom Robin, Senior Account  Manager – Marketing, explored the software marketplace for such a tool, and successfully found and implemented InBrand Software – a web-based brand management software tool.   

Robin said: “The Children’s Society works across the country in 74 different projects and in over 80 shops. We needed a communications package, which would appeal to different audiences and maintain our brand. InBrand Software is a cost-effective solution for us as it gives staff a template system so that we have branded communications.” 

InBrand Software not only provides consistency of communications with a solution for good design but, with a year on year comparison, The Children’s Society have also saved money by using this product.

Clive Webster, Managing Director of InBrand Software, said: “Use of InBrand Software by The Children’s Society shows how useful this software can be for the charities to ensure brand consistency. The software is beneficial for those charities with multiple sites or branches and it is easy to use with support and training for staff.  It has allowed The Children’s Society to create sophisticated communications such as banners, advertisements and specific regional project materials, whilst at the same time protecting the brand”. 

InBrand Software Limited is “flexible to ideas with a good partnership approach. They listen to ideas and have considered on-going improvements for us” says Robin. 

InBrand Software was launched four years ago by Chris Quarton, Director and Clive Webster, MD with offices in the north and the south.  “Our software is certainly beneficial to charities” says Quarton: “Brand management is so important for the charity sector and this software provides an easy to use, quick and cost effective solution”. 

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Meteor Parking Ltd
Monday 17 September 2007
Meteor Parking Ltd part of the Go-Ahead Group of companies; Meteor owns such well know brands as Pink Elephant, E-Parking etc. Their business is focused on providing a range of connecting services for Airports, Railways, and other parking facilities.
The company took on their InBrand® system to deliver their new and existing brands marketing collateral, and in particular the facilities the system offers users in the creation and developing of a broad range of client presentations documents both printed and electronic.
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S J Berwin LLP
Sunday 15 July 2007
SJ Berwin LLP the pan-European law firm with offices in Berlin, Brussels, Frankfurt, London, Madrid, Milan, Munich, Paris and Turin, have recently placed an an order for their InBrand system which will allow them many efficiencies in branded marketing delivery.
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The Children's Society
Wednesday 20 June 2007
The Children's Society, who have recently re-defined their brand identity have placed an order for an InBrand system which will deliver branded communication across their organisation. Those who would like more detailed information please contact the Southern Office News desk on 01483 266500.
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Absolute Advantage Ltd to distribute InBrand Software
Monday 08 January 2007
Bath, UK - Jan 8, 2007

Absolute Advantage Ltd. have been appointed as distributors for InBrand© software, serving the vertical market of the Broadcast Industry. InBrand is designed to simplify the process of producing Marketing materials, and to allow companies to deliver "on message"

InBrand is a Web Based Brand Management Delivery System

The system provides organisations with a central location for all marketing collateral. Users have the ability, according to their access rights, to create, edit and order new materials. The system offers significant cost savings and provides an effective solution for all marketing and communication needs by delivering correctly branded items centrally, locally, nationally or internationally.

Commenting on InBrand, Phil Rutter, Senior Associate, Absolute Advantage Ltd., said, "I first came into contact with InBrand when I was at Vistek. At the time we were struggling to keep track of all the marketing collateral we were producing, and I recognised that InBrand would resolve those difficulties. I'd looked at other systems, but none offered the flexibility and capacity of InBrand. I'm sure many companies in the Television Industry will benefit from this technology."

Chris Quarton, Chairman, InBrand Software Ltd., said, "We're delighted that Absolute Advantage are going to introduce InBrand to this market. Their experience and knowledge of the marketing process for Broadcast Equipment & Services is second to none, and they bring significant added value to our product."

 

About Absolute Advantage Ltd

Absolute Advantage Ltd. is a privately owned company, operating internationally. It offers a wide range of consultancy services to the Broadcast Equipment Manufacturing Industry.

Website: http://www.absoluteadvantage.tv

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